I have heard about Iman's cosmetics a few times in the past but I have only seen it in action recently, in a Super Target. Judging from the display poster, it's designed for...women that are not white ( Why limit the brand though? I thought everybody can use a richly pigmented deep lipstick/eyeshadow).
First there are the Luxury Lip Shimmer (I wound't mind trying the red one if it ever goes on sale...which is like saying never...) All of their makeup are a little on the expensive side (for drugstore brand), having the same price range (if not higher) as Sonia Kashuk.
Luxury Moisturizing Lipstick
Luxury Blushing Powder
Radiance Liquid makeup - Which seems really dark.
Eyeshadow singles - I like Safari and Pewter! (Ok there are more shades but I forgot to take pictures)
Concealer, foundation and loose powder...